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QUICKFLIP

In a rapidly evolving sports content landscape, Quidich Innovation Labs introduces QuickFlip, a pioneering solution set to redefine live sports viewing. Recognizing the shift towards mobile-first consumption, QuickFlip revolutionizes traditional horizontal broadcasts into dynamic vertical formats with minimal additional equipment.

QuickFlip

QuickFlip leverages the power of AI to transform horizontal broadcasts into dynamic vertical formats, ensuring every action remains centred and engaging for today's mobile-first audiences

AI-Powered Adaptation

Ensures centered and engaging action for vertical viewing preferences

Smart Cut Detection

Ingests the world feed and maintains dynamic narrative flow

Versatile Delivery

Supports traditional SDI and modern cloud-based streaming

Recent Projects

Jan
16
//
2026

EMAAR Super Cup: A Benchmark for Vertical Live Football on TikTok - Powered by QuickFlip

On December 27, the UAE Pro League streamed the EMAAR Super Cup Final LIVE on TikTok in the UAE, a league-first digital broadcast moment powered by QuickFlip, Quidich Innovation Labs’ AI-driven vertical production workflow.
Nov
26
//
2025

The Broadcast Director’s Dilemma: Serving Both Screens Without Doubling Production

Quidich demonstrates how broadcasters can produce vertical and horizontal feeds seamlessly, using an AI-powered workflow that removes repetitive manual framing, streamlines operations, and cuts down on additional crew and logistical demands.
Oct
23
//
2025

Broadcasts Future: What If the Premier League Went Fully Vertical?

Quidich analyses how vertical-native experiences could reshape the UEFA Premier League highlighting the value it brings to fans, clubs, sponsors, and broadcasters, and what it takes to shift from pilot projects to a sustainable format.

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